THE STORY BEHIND THE STARFISH NAME

The name STARFISH celebrates the difference one positive decision can make in life; and pays homage to SATCO co-founder Herb Gildin, and perhaps the parable that served as the foundation of his personal code.

In life, every change for the good can be a chance for a change toward a better future. 

Herb Gildin spent his career giving many people the

chance to do their best, helping them live life

better…to live life enlightened!

The STARFISH™ brand honors his memory.

Herb Gildin

1929-2019